How to Ask Customers for Reviews
Guides merchants on asking verified buyers for authentic reviews and photos to build social proof on product pages.
Before You Begin
- Ensure order tracking confirms the customer has received their parcel.
- Prepare a simple, direct link for customers to submit feedback.
Step-by-Step Instructions
Step 1: Time Your Request Appropriately
Send review requests several days after delivery so the customer has had adequate time to unbox and use the product.
Step 2: Make Review Submission Simple
Provide a direct one-click link to the review form so customers do not have to navigate multiple store pages.
Step 3: Encourage Photo and Video Submissions
Invite shoppers to upload real unboxing photos or videos showing the product in practical use.
Step 4: Acknowledge and Respond to Reviews
Publicly thank customers for their reviews to show prospective shoppers that your store values customer sentiment.
What You Should See
- A steady flow of verified customer testimonials strengthening product credibility.
Common Problems & Troubleshooting
Problem: Low Response Rate on Review Requests
Solution: Simplify your review prompt and test sending requests via alternate channels such as SMS or messaging apps.
Related Help Articles
- How to Build Customer Trust (/merchant-guides/customers/build-customer-trust)
- How to Improve Customer Experience (/merchant-guides/customers/improve-customer-experience)