Understanding Your Shopiators Merchant Dashboard
Your Merchant Dashboard is mission control for your store. This article gives you a tour of every major section so you always know where to go, whether you’re adding a product or checking today’s sales.
The main navigation menu
- Home — a snapshot of recent orders, sales, and tasks that need your attention
- Dashboard — your store’s analytics and performance overview
- Commerce > Sales — every order, refund, return, and cancellation, plus your Bank Transfer and UPI payment queues, discounts, customers, abandoned carts, and contact inquiries
- Commerce > Products — your full catalog: products, categories, attribute sets, attributes, colors, and metafields
- Commerce > Currency — the currency your store sells in
- Commerce > Product Reviews — customer reviews left on your products
- Marketing — your blog content (posts, categories, authors) and Facebook integration settings
- Store > Store Management — Theme Customizer, Menu Management, and Preview Store
- Store > Media Library — images and files uploaded across your store
- Store > Settings — your account, business, and store-wide configuration

Home vs. Dashboard — they’re not the same screen
New merchants sometimes assume Home and Dashboard are the same thing since they sit right next to each other in the menu — they’re not. Home is your action center: total stores, active trial, referral credits, store visits. Dashboard is your analytics view: total orders, revenue, pending, cancelled. Check Home when you want to know what needs doing; check Dashboard when you want to know how the store is performing.
Finding your way around
- Use the left-hand navigation menu to move between the four section groups: Main, Commerce, Marketing, and Store.
- Commerce, Marketing, and parts of Store expand into a dropdown of sub-items when clicked — for example, Sales expands into All Orders, Refund Orders, Return Orders, Cancel Orders, and more.
- Your account menu sits at the bottom of the sidebar, showing your name and account details.
- Use Store > Store Management > Preview Store any time you want to see your live storefront without leaving the dashboard.
Related Help Articles
A tip for new users
💡 Tip: Don’t try to memorize every menu item on your first visit. Instead, get comfortable with Home, Commerce > Sales, and Commerce > Products first — these cover almost everything you’ll need in your first week.

